Fence & Deck Builders
Homeowners don't call the first company they find — they browse. They save photos. They imagine the cedar privacy fence or the composite deck with cable railing in their own backyard and then they go get three quotes. If your website doesn't have a filterable gallery organized by material and project type, you are invisible in that research phase. Zero Degree Media builds fence and deck contractor sites designed to win the browse, earn the click, and make the estimate request so easy a homeowner does it at 10pm on a Tuesday.
The problem
A homeowner shopping for a wood privacy fence wants to see wood privacy fences — not a slideshow of generic contractor stock photos. Without a filterable photo gallery organized by material and project type, your finished jobs aren't working for you. Every project you completed without a proper gallery page is a lead you never got a shot at.
Fence and deck jobs are mid-ticket, considered purchases. Homeowners want to tell you what they're thinking before they commit to a call. A generic "name, email, message" form creates friction. A multi-step quote tool that asks for fence length, material preference, and project timeline converts browsers into booked estimates at a much higher rate.
"Fence company Wilmington DE" or "deck builder near me" — those searches happen every day in your service area. If your site doesn't have proper local SEO structure, schema markup, and location-specific pages, you're handing those clicks to a competitor who does. Ranking for material-specific searches like "composite deck installer Delaware" is wide open in most markets.
What you get
Gallery pages organized by material and project type — wood fencing, vinyl, composite decks, aluminum, gates. Homeowners filter to what they're buying and see exactly the work that convinces them to call.
Pro plan includes a guided estimate request flow: project type, material, approximate dimensions, HOA/permit questions, timeline. Homeowners give you real info; you show up to the estimate already briefed.
On-page SEO, schema markup, and location-specific service pages built in from day one — so you rank for "fence company [city]" and "deck builder near me" searches in your actual service area.
Most homeowners are browsing your gallery on a phone. Sites are built on Astro — a modern static framework — so they load fast, look sharp on every screen, and don't drop potential leads on slow connections.
Seasonal promotions, new project photos, updated pricing, service area changes — just ask. Monthly plan clients get unlimited edits at no extra charge. No ticket system, no hourly billing.
Hosting, SSL certificate, and Cloudflare's global CDN are included on every plan. Your site stays fast, secure, and online. Nothing to manage, no renewal invoices to track.
What We Cover
Whether you specialize in wood privacy fencing, vinyl, ornamental aluminum, composite decking, or the full range of outdoor living projects, your site is organized to match how homeowners shop — by material, by style, by the finished result they're picturing.
Cedar, pine, board-on-board, shadowbox, split rail — wood fencing has more style variations than any other material and homeowners are making visual decisions. A dedicated wood fencing gallery page with filterable project photos and a clear material comparison section drives more qualified estimate requests than a generic "services" page ever will.
Vinyl is a high-margin, repeat-referral material. Homeowners choose it for low maintenance and clean appearance. Your vinyl fencing page should highlight the durability story, color and style options, and the warranty comparison that lets you justify the price over wood — all before the phone call.
Aluminum and ornamental iron fencing sells on appearance. Pool enclosures, front yard accents, commercial property perimeters — these projects have distinct audiences. A well-structured aluminum fencing page that speaks to HOA compliance, pool code requirements, and finish options captures the buyer who already knows what they want.
Trex, TimberTech, Fiberon — composite decking buyers have done their research before they call you. They want to see finished deck photos organized by board color, railing style, and layout. A composite deck gallery with project-level detail pages signals expertise and justifies premium pricing in a way a competitor's template site never can.
Multi-level decks, pergola additions, cable railing, built-in seating — these are your highest-ticket projects and the ones that generate the most referral traffic. Dedicated custom deck pages with real project photos, material callouts, and a guided quote flow attract homeowners who are serious and ready to spend.
Automatic gate openers, driveway gates, fence repairs, and board replacements are steady recurring revenue. A repairs and gates service page captures urgent, high-intent searches — "fence gate repair near me" — that convert faster than any new-build inquiry and keep your crew busy in slow weeks.
"When a homeowner can filter your gallery by material, find the exact project they're dreaming about, and request an estimate in three clicks, your phone starts ringing from people who are already sold."
Proof
These aren't mockups. Two Men Fence and ProDecks Delaware are active Zero Degree Media clients with live sites running on our stack — handling gallery browsing, estimate requests, and local search traffic right now.
A Delaware fence contractor with a clean, mobile-first site organized by service type. Built and hosted by Zero Degree Media on our standard Astro stack.
A Delaware deck builder site built to showcase project photos and capture estimate requests. Live on Cloudflare Pages with local SEO structure built in from day one.
Local SEO for fence and deck contractors comes down to three things: correct on-page structure, consistent local signals, and content that matches how homeowners search. That means individual service pages for each material you install — not one big "services" page that tries to cover everything. "Wood fence installation Wilmington DE" and "composite deck builder Newark Delaware" are separate searches with separate intent. When your site has a dedicated, well-structured page for each, you can rank for both. That's the foundation we build into every site from day one.
The gallery is not just a design feature — it's an SEO asset. When you upload project photos with descriptive file names, location-tagged alt text, and a short write-up of each job, you are creating indexed content that answers real search queries. "Cedar privacy fence with lattice top Delaware" might only get 20 searches a month, but every one of those searchers is ready to buy. Material-specific gallery pages, project case studies, and FAQ content about permits, HOA approval, and seasonal scheduling all build topical authority that generic contractor template sites will never have.
AI search tools — ChatGPT, Perplexity, Google's AI Overviews — are increasingly where homeowners start their research. These tools pull from well-structured, trustworthy local pages. Schema markup that identifies your business as a local fence or deck contractor, your service area, your review signals, and your specific material specialties all improve your visibility in AI-generated answers. Sites we build include LocalBusiness and Service schema by default. You don't have to think about it — it's already there when the site launches.
Simple monthly pricing
Starter
$97/mo
Most Popular
Pro
$147/mo
FAQs
Zero Degree Media charges $97/month for the Starter plan or $147/month for Pro, which adds an online quote flow and booking integration. There are no setup fees and no contracts — you pay month to month. A one-time Full Build option is also available if you prefer to own the site outright. Hosting, SSL, on-page SEO, schema markup, and unlimited edits are included on both monthly plans. Most sites are live within 5 to 7 business days.
Yes, and it's the most important feature on the page. Your gallery is organized by material and project type — wood fencing, vinyl, composite decks, aluminum, custom builds — so homeowners can filter to exactly what they're shopping for. When you complete a new job, send us the photos and we add them. Unlimited edits means no extra charge for keeping the gallery current.
Yes. Every plan includes an estimate request form built specifically for fence and deck contractors — it asks for project type, material preference, property type, and project timeline so you show up to the estimate with real information. The Pro plan upgrades this to a full multi-step quote flow and adds online booking so homeowners can schedule a consultation directly on your calendar.
On-page SEO is included in both plans — that covers page titles, meta descriptions, header structure, LocalBusiness and Service schema markup, and image optimization. We build separate service pages for each material you install and structure them to rank for location-specific searches. Ongoing SEO work like Google Business Profile management and backlink building is a separate engagement, but the technical foundation is there from day one.
Most sites are live within 5 to 7 business days from the time we have your photos, service details, and service area confirmed. The process is straightforward: we build the site, you review it, we make any changes, and then we point your domain and go live. No long agency timelines, no waiting months for a website while leads go to competitors.
There are no contracts and no cancellation fees. If you decide to cancel, you give us notice and the billing stops. We keep things simple on purpose — if the site isn't generating leads, you shouldn't be locked in. That said, the sites we build are designed to pay for themselves quickly, and most clients stay because the phone keeps ringing.
Next step
Get a fence and deck website that wins the gallery browse and fills your estimate calendar. Starting at $97 per month, live in less than a week.
